Ferran Tort

Ferran Tort is a Psychologist, TEDx Speaker, and AI Transformation Executive Advisor to senior leaders and global organizations. He specializes in turning unused AI investments into measurable business results, combining behavioral psychology with executive change leadership to drive adoption that actually sticks.

His AI Leadership Masterclass was ranked the #1 program by the Abu Dhabi Government in 2025. He has worked with top leading brands, including Ferrari, Amazon, Lacoste, and Governments worldwide.

At the Data & AI Conference, Ferran will draw from his extensive experience in behavioral science to deliver an Executive Masterclass focused on overcoming human resistance to change and maximizing your AI ROI.